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100% Natural 100% Powerful
Finally, a natural cat litter that has outstanding odor-fighting abilities! Naturally Strong is always made from simple ingredients for powerful results. It contains everything you need—and nothing you don’t.
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The Litter Lowdown
It’s 100% natural! It’s 100% strong! It’s the best of both worlds! Check out why Tidy’s so excited about this innovation (and why you should be, too).
Naturally Powered Odor Control
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Activated Charcoal
Activated charcoal in Naturally Strong Unscented acts as a molecule magnet, pulling in odor from the air both in AND around your litter box, and fighting odor on contact
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Pure Plant Extracts
Derived from pure plant extracts, the light scent in Naturally Strong Clean Lemongrass keeps odors controlled without overpowering your nose, or your home.
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Reuse & Recycle
Tidy’s Naturally Strong packaging is environmentally friendly. The jug is made with 50% post-consumer recycled plastic: each jug incorporates everyday consumer material that otherwise would’ve been thrown out. Plus it's recyclable (just be sure that the lid is twisted on tightly before recycling).