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Purina is Helping Create More Safe Spaces for Domestic Abuse Survivors and Their Pets.

Only 20% of domestic violence shelters allow pets. Purina is working hard to change that. Because no one should have to choose between their own safety and leaving the ones they love behind.

For help, call the Domestic Violence Hotline 24/7 at 1-800-799-7233 or visitTHE HOTLINE.ORGOpen in new window
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The Purple Leash Project

Purina and nonprofit RedRover joined forces to create the Purple Leash Project, with the mission of building more pet-friendly spaces so survivors and their pets can escape and heal together. If you’d like to lend a hand, learn more about how you can get involved.

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What We’re Doing To Change Things

We’re supporting survivors and their pets all across the country by creating more safe spaces. See what we’ve done so far, and what we hope to do. 

Learn More, So You Can Do More

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Get Involved

See what you can do to help survivors in your own community.

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Wear Your Support

Shop items for you and your pet to help inspire others. 100% of your purchase is a donation.

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Hear From Survivors

Meet brave survivors who share their stories to help those in need.